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South KoreaChecked 18 August 2026

Depends on your industryWork: HighEnforcement: Aggressive

In one paragraph: South Korea's privacy law bans sending personal data abroad unless you have one of five grounds. The usual one is a separate consent, ticked apart from every other consent. Since September 2025 the 30 European countries need no extra paperwork. But banking, health records, government cloud and detailed maps have hard walls no consent can unlock, and the regulator fines foreign companies often.
The catch: The 'get consent and send it' headline stops being true the moment you touch six areas: bank and payment systems, financial customers' national ID numbers, hospital records, government cloud, detailed mapping data, and personal location services. In those areas the data or the machine holding it must physically sit in South Korea, and in the government cloud case so must the people who run it.
Does this apply to me?: Yes. The regulator fines companies with no Korean office. In July 2026 it fined TikTok's Singapore company and two Apple companies based in Ireland and Singapore for collecting Korean users' data and sending it abroad without a proper legal basis. If your worldwide revenue was 1 trillion won (about $720 million) or more last year, or you held data on an average of 1 million or more people in Korea per day over the last three months of last year, you must appoint a representative in Korea. Since April 2026, if you already own or control a Korean company, that Korean company has to be the representative.High confidence
Can the data leave the country?: In general yes, but only if you have one of five grounds, and the usual one is a separate consent that the person ticks apart from every other consent. Since September 2025 you can also send data to the 27 European Union countries plus Norway, Iceland and Liechtenstein with no extra step at all, because the regulator has formally accepted their protection as equal to Korea's. That is the only such list, and no other country is on it. Six industries override all of this and are covered below.High confidence
What do I have to do to send it abroad?: Korea does not police the destination. It polices your paperwork. There is no banned-country list and no approval application to file: you pick one of the five grounds, and for most companies that means asking each person for a separate transfer consent that lists what goes, where, to whom, for how long and how to refuse. The one destination list that exists is a positive one, and it holds exactly 30 countries: the European Union plus Norway, Iceland and Liechtenstein. Send data anywhere else and you also have to keep security measures, a complaints route and a dispute process in place, and write the transfer into your contract with the recipient.High confidence
Who enforces this — and are they actually working?: The Personal Information Protection Commission, chaired by Song Kyoung-hee, and it is one of the busiest privacy regulators in the world right now. In July 2026 alone it fined the telecoms company KT about 54 billion won (roughly $39 million) over a data breach, fined TikTok about 10.3 billion won (roughly $7.4 million) and Apple about 252 million won (roughly $180,000). It referred KT to prosecutors for obstructing the investigation and asked police to investigate LG U+ for destroying a server before the inquiry started. Finance is separately policed by the Financial Services Commission and the Financial Supervisory Service; health by the health ministry; maps by an inter-agency committee that includes the intelligence service.High confidence
How long must I keep it, and when must I delete it?: Two forces pull in opposite directions. The ceiling: you must destroy personal data without delay once you no longer need it, and destroy it so it cannot be recovered. The floor: other laws make you keep things. An online seller must keep advertising records for 6 months, complaint and dispute records for 3 years, and contract, cancellation, payment and delivery records for 5 years. Almost everyone must keep system access logs for at least 1 year, and 2 years if the system holds data on 50,000 or more people, holds national ID numbers or sensitive data, or belongs to a licensed telecoms carrier. When the two clash, the keeping rule wins, but you must store that data separately from everything else.High confidence
What happens when something goes wrong?: Count two clocks, and in telecoms and finance a third. Under the privacy law you have 72 hours to tell the affected people, and a separate 72 hours to report to the Commission or to the Korea Internet and Security Agency. The reporting clock starts if 1,000 or more people are affected, or if any sensitive data or national ID numbers leaked, or if the cause was someone breaking in from outside. Separately, an internet service provider must report a cyber incident to the science ministry or the same agency immediately. A hospital must also tell the health ministry about a medical-records incident.High confidence
What's the trap?: Five things that will cost you a weekend. One: the children's age line is 14, not 13 or 16, and processing an under-14's data without a parent's consent is a crime punishable by up to five years in prison, not just a fine. Two: hiding or destroying material during a regulator's inspection is itself a crime, and the regulator used it in July 2026. Three: stripping names out of a dataset does not free it. Four: a bank's Korean customers' national ID numbers may not leave the country at all, and any offshore processing of customers' financial transaction data needs a report to the supervisor 30 business days before work starts. Five: if you want to run a personal location service you must be a corporation and be registered, so you cannot serve Korea from abroad with no entity.High confidence
What's about to change?: The privacy regulator started rewriting the rulebook for artificial intelligence. It set up a reform task force on 30 July 2026, ran a public suggestion window from 6 to 31 August 2026, and plans to publish the direction of reform before the end of 2026. Consent-based rules and the block on sending pseudonymised data abroad for research are both explicitly on the table. Separately, Apple's request to export detailed Korean map data has been pending since its deadline was extended in December 2025, and Google's equivalent request was granted in February 2026 on strict conditions, so the mapping picture can move again at any time.High confidence
Hardest industry wall: Banking — 전자금융감독규정 (Regulation on Supervision of Electronic Financial Transactions)
Finance — 금융회사의 정보처리 업무 위탁에 관한 규정 (Regulation on Outsourcing of Data Processing Business by Financial Companies)
Health and social care — 전자의무기록의 관리·보존에 필요한 시설과 장비에 관한 기준 (Standards for the Facilities and Equipment Required to Manage and Preserve Electronic Medical Records)
Government — 클라우드컴퓨팅서비스 보안인증에 관한 고시 (Notice on Security Certification of Cloud Computing Services)
Mapping and location — 공간정보의 구축 및 관리 등에 관한 법률 (Act on the Establishment and Management of Spatial Data)

BrazilChecked 18 August 2026

Yes, with paperworkWork: HighEnforcement: Active

In one paragraph: Brazil does not force data to stay inside the country. Personal data can leave, but since August 2025 you normally need a contract written by the regulator, word for word, signed with whoever receives it. Sending data to the European Union needs nothing extra. The regulator is awake and has started switching features off large platforms.
The catch: Brazil is often listed as a data-localisation country. It is not one. The old rule that pushed federal government email and data onto Brazilian systems was scrapped in 2018, and today's federal cloud rules do not require Brazilian soil. The real constraints are different in shape: banks must keep the central bank able to reach their data wherever it sits, and since July 2026 digital platforms must have an actual office and a legal representative inside Brazil.
Does this apply to me?: Yes. Brazil's privacy law reaches a company with no office in Brazil, as long as it collects data in Brazil or offers goods or services to people here. There is no size or revenue threshold that lets you out. The privacy law itself does not make you appoint anyone local — but two newer rules do, and if you run a digital platform you now need a registered office and a legal representative in Brazil.High confidence
Can the data leave the country?: Yes, with paperwork. Brazil has no rule making anyone keep a copy of anything inside the country — not for banks, not for hospitals, not even for the federal government's own cloud. What it has instead is a permission slip: before personal data leaves, you need one of a short list of approved legal grounds. Industry rules add conditions on top, but none of them is a wall.High confidence
What do I have to do to send it abroad?: Pick one of five routes. The easy one is the European Union: since January 2026 Brazil treats it as safe, so nothing extra is needed. For everywhere else, the normal route is a set of standard contractual clauses that the regulator itself wrote — you copy them into your contract exactly, and you may not edit them. A deadline to retrofit older contracts already passed, on 23 August 2025.High confidence
Who enforces this — and are they actually working?: The National Data Protection Authority, and it is genuinely working. A law passed in February 2026 gave it real independence, 200 new specialist jobs and its own budget. In August 2026 it ordered Discord to switch off live video streaming in Brazil within three working days, to protect children. Banking, telecoms, insurance and securities regulators enforce their own rules in parallel and have done so for years.High confidence
How long must I keep it, and when must I delete it?: Both directions, and they pull against each other. The floor: internet access providers must keep connection records for one year, websites and apps must keep access records for six months, and tax records need five years. The ceiling: the privacy law says personal data must be deleted once you have finished doing what you collected it for. Where the two clash, the legal duty to keep wins — the law lists that as an express reason to hold on.High confidence
What happens when something goes wrong?: Count three clocks, not one. Privacy: three working days to tell the regulator AND the affected people, once you have confirmed a breach that could really hurt them. Platform content: two hours to take down intimate images shared without consent, once notified. On top of that, banks report incidents to the central bank and telecoms operators report to the telecoms regulator under their own separate timetables.High confidence
What's the trap?: Five. (1) Your European standard contract is not automatically good enough — Brazil wrote its own clauses and you must copy them exactly, unedited, and the deadline to fix old contracts passed on 23 August 2025. (2) A child in Brazil is under 12 and an adolescent is 12 to 17, but the social media rule bites at 16 — accounts for anyone up to 16 must be tied to a parent's account, and asking users to state their own age is banned. (3) Since 20 July 2026 a digital platform needs an actual registered office in Brazil, not just a lawyer on retainer. (4) The biggest fine is not in the privacy law: the internet law allows up to 10 percent of your group's Brazilian revenue. (5) The regulator can order your database blocked or your processing suspended, which usually hurts more than any cheque.High confidence
What's about to change?: One firm date: January 2027, when the regulator moves from monitoring platforms to full enforcement of the children's digital rules. Brazil's artificial intelligence bill is still only a bill — it was sitting in a committee waiting for a report as recently as June 2026, so do not plan around it. The bigger risk is not new law: it is that the regulator can add or withdraw approved destinations for data transfers by publishing a single resolution, with no consultation.High confidence
Hardest industry wall: None found.

The eight framework questions answered for each selected country
Question	South KoreaChecked 18 August 2026	BrazilChecked 18 August 2026
The three ratings	Depends on your industry Work: High Enforcement: Aggressive	Yes, with paperwork Work: High Enforcement: Active
In one paragraph	South Korea's privacy law bans sending personal data abroad unless you have one of five grounds. The usual one is a separate consent, ticked apart from every other consent. Since September 2025 the 30 European countries need no extra paperwork. But banking, health records, government cloud and detailed maps have hard walls no consent can unlock, and the regulator fines foreign companies often.	Brazil does not force data to stay inside the country. Personal data can leave, but since August 2025 you normally need a contract written by the regulator, word for word, signed with whoever receives it. Sending data to the European Union needs nothing extra. The regulator is awake and has started switching features off large platforms.
The catch	The 'get consent and send it' headline stops being true the moment you touch six areas: bank and payment systems, financial customers' national ID numbers, hospital records, government cloud, detailed mapping data, and personal location services. In those areas the data or the machine holding it must physically sit in South Korea, and in the government cloud case so must the people who run it.	Brazil is often listed as a data-localisation country. It is not one. The old rule that pushed federal government email and data onto Brazilian systems was scrapped in 2018, and today's federal cloud rules do not require Brazilian soil. The real constraints are different in shape: banks must keep the central bank able to reach their data wherever it sits, and since July 2026 digital platforms must have an actual office and a legal representative inside Brazil.
Does this apply to me?	Yes. The regulator fines companies with no Korean office. In July 2026 it fined TikTok's Singapore company and two Apple companies based in Ireland and Singapore for collecting Korean users' data and sending it abroad without a proper legal basis. If your worldwide revenue was 1 trillion won (about $720 million) or more last year, or you held data on an average of 1 million or more people in Korea per day over the last three months of last year, you must appoint a representative in Korea. Since April 2026, if you already own or control a Korean company, that Korean company has to be the representative.High confidence	Yes. Brazil's privacy law reaches a company with no office in Brazil, as long as it collects data in Brazil or offers goods or services to people here. There is no size or revenue threshold that lets you out. The privacy law itself does not make you appoint anyone local — but two newer rules do, and if you run a digital platform you now need a registered office and a legal representative in Brazil.High confidence
Can the data leave the country?	In general yes, but only if you have one of five grounds, and the usual one is a separate consent that the person ticks apart from every other consent. Since September 2025 you can also send data to the 27 European Union countries plus Norway, Iceland and Liechtenstein with no extra step at all, because the regulator has formally accepted their protection as equal to Korea's. That is the only such list, and no other country is on it. Six industries override all of this and are covered below.High confidence	Yes, with paperwork. Brazil has no rule making anyone keep a copy of anything inside the country — not for banks, not for hospitals, not even for the federal government's own cloud. What it has instead is a permission slip: before personal data leaves, you need one of a short list of approved legal grounds. Industry rules add conditions on top, but none of them is a wall.High confidence
What do I have to do to send it abroad?	Korea does not police the destination. It polices your paperwork. There is no banned-country list and no approval application to file: you pick one of the five grounds, and for most companies that means asking each person for a separate transfer consent that lists what goes, where, to whom, for how long and how to refuse. The one destination list that exists is a positive one, and it holds exactly 30 countries: the European Union plus Norway, Iceland and Liechtenstein. Send data anywhere else and you also have to keep security measures, a complaints route and a dispute process in place, and write the transfer into your contract with the recipient.High confidence	Pick one of five routes. The easy one is the European Union: since January 2026 Brazil treats it as safe, so nothing extra is needed. For everywhere else, the normal route is a set of standard contractual clauses that the regulator itself wrote — you copy them into your contract exactly, and you may not edit them. A deadline to retrofit older contracts already passed, on 23 August 2025.High confidence
Who enforces this — and are they actually working?	The Personal Information Protection Commission, chaired by Song Kyoung-hee, and it is one of the busiest privacy regulators in the world right now. In July 2026 alone it fined the telecoms company KT about 54 billion won (roughly $39 million) over a data breach, fined TikTok about 10.3 billion won (roughly $7.4 million) and Apple about 252 million won (roughly $180,000). It referred KT to prosecutors for obstructing the investigation and asked police to investigate LG U+ for destroying a server before the inquiry started. Finance is separately policed by the Financial Services Commission and the Financial Supervisory Service; health by the health ministry; maps by an inter-agency committee that includes the intelligence service.High confidence	The National Data Protection Authority, and it is genuinely working. A law passed in February 2026 gave it real independence, 200 new specialist jobs and its own budget. In August 2026 it ordered Discord to switch off live video streaming in Brazil within three working days, to protect children. Banking, telecoms, insurance and securities regulators enforce their own rules in parallel and have done so for years.High confidence
How long must I keep it, and when must I delete it?	Two forces pull in opposite directions. The ceiling: you must destroy personal data without delay once you no longer need it, and destroy it so it cannot be recovered. The floor: other laws make you keep things. An online seller must keep advertising records for 6 months, complaint and dispute records for 3 years, and contract, cancellation, payment and delivery records for 5 years. Almost everyone must keep system access logs for at least 1 year, and 2 years if the system holds data on 50,000 or more people, holds national ID numbers or sensitive data, or belongs to a licensed telecoms carrier. When the two clash, the keeping rule wins, but you must store that data separately from everything else.High confidence	Both directions, and they pull against each other. The floor: internet access providers must keep connection records for one year, websites and apps must keep access records for six months, and tax records need five years. The ceiling: the privacy law says personal data must be deleted once you have finished doing what you collected it for. Where the two clash, the legal duty to keep wins — the law lists that as an express reason to hold on.High confidence
What happens when something goes wrong?	Count two clocks, and in telecoms and finance a third. Under the privacy law you have 72 hours to tell the affected people, and a separate 72 hours to report to the Commission or to the Korea Internet and Security Agency. The reporting clock starts if 1,000 or more people are affected, or if any sensitive data or national ID numbers leaked, or if the cause was someone breaking in from outside. Separately, an internet service provider must report a cyber incident to the science ministry or the same agency immediately. A hospital must also tell the health ministry about a medical-records incident.High confidence	Count three clocks, not one. Privacy: three working days to tell the regulator AND the affected people, once you have confirmed a breach that could really hurt them. Platform content: two hours to take down intimate images shared without consent, once notified. On top of that, banks report incidents to the central bank and telecoms operators report to the telecoms regulator under their own separate timetables.High confidence
What's the trap?	Five things that will cost you a weekend. One: the children's age line is 14, not 13 or 16, and processing an under-14's data without a parent's consent is a crime punishable by up to five years in prison, not just a fine. Two: hiding or destroying material during a regulator's inspection is itself a crime, and the regulator used it in July 2026. Three: stripping names out of a dataset does not free it. Four: a bank's Korean customers' national ID numbers may not leave the country at all, and any offshore processing of customers' financial transaction data needs a report to the supervisor 30 business days before work starts. Five: if you want to run a personal location service you must be a corporation and be registered, so you cannot serve Korea from abroad with no entity.High confidence	Five. (1) Your European standard contract is not automatically good enough — Brazil wrote its own clauses and you must copy them exactly, unedited, and the deadline to fix old contracts passed on 23 August 2025. (2) A child in Brazil is under 12 and an adolescent is 12 to 17, but the social media rule bites at 16 — accounts for anyone up to 16 must be tied to a parent's account, and asking users to state their own age is banned. (3) Since 20 July 2026 a digital platform needs an actual registered office in Brazil, not just a lawyer on retainer. (4) The biggest fine is not in the privacy law: the internet law allows up to 10 percent of your group's Brazilian revenue. (5) The regulator can order your database blocked or your processing suspended, which usually hurts more than any cheque.High confidence
What's about to change?	The privacy regulator started rewriting the rulebook for artificial intelligence. It set up a reform task force on 30 July 2026, ran a public suggestion window from 6 to 31 August 2026, and plans to publish the direction of reform before the end of 2026. Consent-based rules and the block on sending pseudonymised data abroad for research are both explicitly on the table. Separately, Apple's request to export detailed Korean map data has been pending since its deadline was extended in December 2025, and Google's equivalent request was granted in February 2026 on strict conditions, so the mapping picture can move again at any time.High confidence	One firm date: January 2027, when the regulator moves from monitoring platforms to full enforcement of the children's digital rules. Brazil's artificial intelligence bill is still only a bill — it was sitting in a committee waiting for a report as recently as June 2026, so do not plan around it. The bigger risk is not new law: it is that the regulator can add or withdraw approved destinations for data transfers by publishing a single resolution, with no consultation.High confidence
Hardest industry wall	Banking — 전자금융감독규정 (Regulation on Supervision of Electronic Financial Transactions) Finance — 금융회사의 정보처리 업무 위탁에 관한 규정 (Regulation on Outsourcing of Data Processing Business by Financial Companies) Health and social care — 전자의무기록의 관리·보존에 필요한 시설과 장비에 관한 기준 (Standards for the Facilities and Equipment Required to Manage and Preserve Electronic Medical Records) Government — 클라우드컴퓨팅서비스 보안인증에 관한 고시 (Notice on Security Certification of Cloud Computing Services) Mapping and location — 공간정보의 구축 및 관리 등에 관한 법률 (Act on the Establishment and Management of Spatial Data)	None found.